Release date: 2014-11-18 On November 16, the State Council issued the "National Office issued [2014] No. 51" "Several Opinions on Promoting the Healthy Development of Domestic Trade Circulation" to clarify the benefits brought about by the O2O model of medical e-commerce. The so-called O2O refers to the combination of offline business opportunities and the Internet, making the Internet a front-end for offline transactions. In this way, the offline service can be used to collect customers online. Consumers can use the online to filter services, and the transactions can be settled online, and the scale will be expanded soon. The policy support for O2O is mainly reflected in five aspects: 1. Promote the development of e-commerce, clearly propose to promote the development of online and offline integration, and promote new distribution modes such as “net-order store acquisition†and “net-order store deliveryâ€. 2. Improve the level of logistics socialization, support large-scale chain retail enterprises to provide third-party logistics services to the society, support the coordinated development of e-commerce and logistics express, promote the unified identification management of urban distribution vehicles, and ensure the convenient transportation of vehicles such as drugs. Allow non-motorized express vehicles that meet the standards to engage in community distribution. 3. Guide convenience stores and other businesses into the community, into the countryside, standardize and expand their convenience services such as charging and collecting goods. 4. Encourage payment of product innovation, create an equal competition environment for payment service providers such as commercial banks and payment institutions, and promote the healthy development of online payment. 5. Promote the establishment of a sound credit evaluation mechanism covering online and offline store consumption. Support third-party organizations to carry out comprehensive evaluations with functions such as reputation search and similar comparison. Shao Qing, general manager of Yiling Health City E-commerce Division, told Saibailan that the biggest advantage of e-commerce is to facilitate customers. The future trend is that consumers will go online, and the online transaction volume will continue to increase. Supporting the development of O2O is a good news for the entire pharmaceutical e-commerce industry. He believes that O2O is the direction of the development of pharmaceutical e-commerce, because only the combination of online and offline medical e-commerce can achieve great development. At present, the leaders including traditional pharmacies and medical e-commerce are doing O2O efforts. Shao Qing also said that after the promulgation of the national policy, customers and high-profile big chain pharmacies will usher in the positive, but the online and offline combination must provide indiscriminate services online or offline, who can provide Whoever can get the corresponding benefits. At the same time, this is only a guiding opinion, and it depends on the industrial policy of the medical e-commerce as soon as possible to be introduced and matched. Source: Cypress Blue SMART Digital Bluetooth Hearing Aids SMART Digital Bluetooth Hearing Aids Shenzhen Sunshine Technology Co.,Ltd , https://www.shenzhenyatwin.com
The medical e-commerce O2O opportunity came to the State Council to issue support
On November 16, the State Council issued the "National Office issued [2014] No. 51" "Several Opinions on Promoting the Healthy Development of Domestic Trade Circulation" to clarify the benefits brought about by the O2O model of medical e-commerce.